Bugatti Reveals Special-Edition Chiron In Monaco

The Bugatti Chiron Pur Sport is truly something special and has been inspired by many exciting motorsport achievements. As impressive as the regular model is, Bugatti took things to another level late last year when it opened its Sur Mesure bespoke customization program with a handpainted car called the Chiron Pur Sport Grand Prix. This particular commission was inspired by the Bugatti Type 51 that Louis Chiron, the car's namesake, piloted to victory at the Monaco Grand Prix in 1931. Thus, it's only fitting that Bugatti had the special edition shipped to the principality to join in on the festivities of "the most exclusive car show in the world" - Top Marques Monaco - at the Grimaldi Forum overlooking the Mediterranean Sea.

Another purpose served by the participation in this event is that of bringing attention to Bugatti Monaco, one of the brand's latest additions to its dealer partner network. Along with the Chiron Pur Sport Grand Prix, Bugatti Monaco will show off a unique Chiron Sport 110 Ans Bugatti edition finished in steel blue matte carbon and a Veyron Grand Sport "in Italian red color and black Pur Sang split with a splendid carmine red interior."

Bugatti is clearly bringing its A-game to the event, which is typically the most extravagant on the calendar. This year, it will take place from June 9-12.

Hendrik Malinowski, Managing Director of Sales and Marketing at Bugatti, had the following to say: "Top Marques Monaco is the ideal venue to introduce the Chiron Pur Sport Grand Prix to many of our impassioned admirers. The customized hyper sports car is a tribute to the achievements of early racing pioneers who piloted Bugatti's racing cars in the 1920s and '30s, and now it is returning home to the site of some of those heroic drives. Guests will be able to admire the level of detail and craftsmanship that our Sur Mesure team has poured in the Chiron Pur Sport Grand Prix."

The Top Marques event is seriously impressive and focuses on the best brands from the automobile industry, as well as those of the aviation, aquatic, and jewelry industries.